# Arthouse Email Library — Production HTML Build

**Source:** Tom's "Email Handoff 070726" page in the Arthouse master Figma (`VqETb7r8lo74Z0my5vCrtt`, node `4626-13`)
**Built:** 2026-07-13 · **Reviewer:** open `index.html` for side-by-side Figma-vs-HTML of every template.

## Skin rule (locked with Justino 2026-07-13)

Customer-facing = **dark skin** (black doodle-texture logo bar / hero / footer, "Default" on the Community Library board). Artist-facing = **light white-wood skin** (Artist Library board). Klaviyo community flows ship dark.

## What's here (46 files)

| Folder | Count | Destination |
|---|---|---|
| `01-klaviyo-artist/` | 10 | Klaviyo — import as HTML templates, wire to artist flows |
| `02-klaviyo-community/` | 3 | Klaviyo — community flows |
| `03-shopify-order/` | 11 | Shopify Admin → Settings → Notifications (manual paste) |
| `04-shopify-shipping/` | 8 | Shopify Notifications |
| `05-shopify-returns/` | 5 | Shopify Notifications |
| `06-shopify-account/` | 5 | Shopify Notifications |
| `07-print-room/` | 2 | Print Room app (transactional sender) |

`assets/` holds everything the templates reference: baked texture bands (dark at 10/15/20% opacity, light at 6%), rip-paper edges, wordmarks, brush chips (yellow/black/green/orange/red), can thumbs, demo artwork crops, and the variable Universal Sans Display woff2.

## Production notes

- **Images must be rehosted** before sending (Klaviyo image library / Shopify CDN). Relative `../assets/` paths are for local review only. Base64/local fonts won't survive Gmail — Universal Sans falls back to Helvetica/Arial in most clients; that's expected email behavior.
- **Merge tags** are in HTML comments next to each demo value — Klaviyo (`{{ person.first_name }}`, `{{ event.* }}`) on Klaviyo files, Liquid notes on Shopify files. Line items / totals / addresses need the standard Shopify Liquid loops swapped in at paste time.
- **Copy rules honored:** hearts/love (never vote), LTD (never LE), $2,500 selected-artist reward.

## ⚠ Figma bugs found during the build (corrected in HTML — Tom should fix the frames)

1. **Stale heroes on the Artist Library board:** frames 01–07 all still say "WELCOME TO ARTHOUSE / Real tea. Real artists…". Correct per-template heroes taken from the dark board (Artwork Received, Your Art Made It, There's an update…, etc.).
2. **`03 — New Series Is Live` (community):** hero also stale ("Welcome to Arthouse") — built as "A New Series Is Live".
3. **`04 — Status Update`:** secondary CTA duplicates the primary label ("View Series & Artwork Guidelines" twice) — built secondary as "Go To My Dashboard".
4. **`07 — Submission Flagged` (dark):** subhead is stale "Your work has been selected for an Arthouse can." on a removal email — dropped.
5. **`07/09` and `02/05` are duplicate templates** (flagged vs removed; received ×2) — same F&T legacy issue from 6-29. Built both; flows should probably differentiate or drop one.
6. **`09 — Order Invoice`:** hero stale "YOUR RECEIPT / thanks for shopping in person" — built as "Your Invoice Is Ready".
7. **`11 — Gift Card Created`** is actually a draft-order invoice frame (named wrong); the real gift card is `12`.
8. **`07 — POS Receipt`:** items section labeled "REFUNDED" (stale from the refund template) — built as "YOUR ORDER".
9. **`02 — Delivered`:** subhead stale "Your order has been canceled." — built as "Your order has been delivered."
10. **`06 — Picked Up`:** body copy stale (local-delivery sentence) — built as pickup copy.
11. **`01 — Shipping Confirmation`:** intro stale "Your order #1042 was edited." — built as "just shipped".
12. **`02 — Login Code`:** CTA stale "COMPLETE PURCHASE" on a sign-in email — kept Tom's label in HTML but it should probably be "Sign In".
13. **Gift card CTA** "Complete Purchase" reads odd for a recipient — consider "Redeem My Gift Card".

## Not built (by decision)

- Dark variants of the artist Klaviyo flows (superseded by light skin per the audience rule).
- "White-wood" variants of the community flows (community ships dark).
- Light variants of Print Room / OPS sign-in (built dark; flip if Print Room should follow the artist skin).